Project Details

Agency: Wunderman Thompson South Africa

Client: BMW SA

The Brief:

After the BMW Generation Joy film piece went live the rest of the campaign had to be rolled out into social media posts and out of home advertising. The campaign roll-out objective was brand awareness and creating awareness around the finance options available.

The Team:

Creative Director:

Ryan van Son

Copywriter:

Zolile Seoposengwe & Caitlin Cloete

Art Director:

Natasha Coetzer