hey, i’m Tash!
i’m a Jozi-based creatively curious Art Director with a background in Language Practice and Copywriting.
i started my career in early 2016 as a freelance Language Practitioner whilst in my second year at the University of Johannesburg, where i obtained my degree in BA Language Practice. i entered Ad Land as a Copywriter in August of 2018, but i fell in love with design and we started having
a full-on affair until i finally stepped into my role as an Art Director at a small digital agency in 2019.
i am now focused on my career as an Art Director, partnering with advertising agencies, PR agencies and design studios through freelance and contract projects.
What People Are Saying
“Natasha is one of the most dedicated designers I have come across. Her hunger for excellence in design is only matched by her attention to detail and care for her craft. Natasha is talented in the broader area of design and is more than capable in several skills from graphic design, to digital design and illustration.
The thing I found most impressive is her ambition, work ethic and dedication to her craft.”
— Ahmed Tilly | Creative Consultant Number 10
“Hackneyed as the term may be, Natasha is one of those rare and magnificent unicorns in agency-land. She combines strong design capability with copy savviness, and (most importantly) a collaborative growth mindset. Tash has often been my first point of call on time sensitive projects as I know she'll work effectively and efficiently.”
— Dominique Baxewanos | Creative Director Wunderman Thompson
“I’ve had the pleasure of having Natasha as part of my team on numerous projects and have always gotten above standard work from her.
She not only works hard, but also fast and very smart. Strong conceptual thinker and all round nice team member.”
— Francois Smit | Creative Director Mediacom
“Natasha is a wonderful and patient collaborator. She is a multi-skilled professional and I have always enjoyed working with her. She has the rare ability to both give and receive creative direction within the right contexts. She believes in the work she does and has a real interest in it.”
— Caitlin Wellbeloved | Copywriter Wunderman Thompson
“Natasha is a passionate team player, always willing to offer solutions and put in the time required to deliver with excellence. She has a fantastic conceptual eye, with a solid grasp of good copy and on-brand design composition. Her motion work and overall direction of digital stories is superb.”
— John Gamble | Business Unit Director Element 15
“Natasha is one individual that I have worked with who uniquely stands out.
I found that Natasha had a great work ethic and was very committed to the company especially when she had to pick up assist another team member.
I thoroughly enjoyed my time working with Natasha at Content Merchants and came to know her as a truly valuable asset to our team. She is honest,
dependable, and incredibly hardworking. Beyond that, she is an impressive Designer.”
— Pale Ngomane | Project Manager Content Merchants
“Natasha is a strong technical and conceptual designer, with a good eye for copy which makes her an all-round asset in a team. She works well independently and proactively, adding value to briefs with elegant sound and motion design. She works very well under pressure and is eloquent and confident in presenting her work to clients.”
— Hanneke Bentz | Freelance Creative Director So Interactive
“Natasha is without a doubt one of the most digitally-savvy, and digitally-passionate, individuals that I have had the pleasure of working alongside. She lives and breathes digital, ensuring that she is always in tune with the latest trends and happenings within the digital sphere. An early-adopter in every sense!”
— Estilee du Plessis | Account Director Abnormal Advertising
“I have had the pleasure of working with Natasha at Content Merchants since August 2019, where her initial job scope included copywriting and project management. It quickly became clear that she has a passion and an eye for design. She is a fast learner and pays attention to detail, and therefore became part of the design team in January 2020.
Her ambition to learn new skills is admirable.
Aside from her dedication to her work, she is empathetic and works well under pressure.
Natasha is a creative problem solver by nature.”
— Louise Montgomery | Head of Design Content Merchants
“Being new to the industry, it has been very interesting to see how easily she has grasped advertising. Natasha has a new willingness to want to learn and deliver on every taks that is given to her. She has a great attitude towards her work, her team members and was able to fit into the team very easily.”
— Nicola Ostler | Business Unit Director TBWA Hunt\Lascaris
“Natasha is a driven, digitally savvy creative. She is highly teachable and rises to the challenges she is presented with through curiosity and a passion for learning new skills.”